By ZIP code, not a wide circle
I start with Baldwin (11510) and the ZIP codes your trucks already cover nearby, then exclude the towns you don't serve. You stop paying for clicks from the wrong side of Nassau County.
1151011520115701157511572
Hamlet in the Town of Hempstead, Nassau County
Freelance Google Ads expert in Baldwin, NY
I run Google Ads for plumbers and home service businesses in Baldwin and across the Town of Hempstead, with call tracking on every ad, so you see which searches turn into booked jobs.
FreeNo sales callYou keep the video either way
William PalandreYou talk to me, not to an account manager.
- Population
- 33,9192020 Census
- Housing units
- 11,0922020 Census
- Town
- HempsteadNassau County
- ZIP code
- 11510at the town center
Baldwin at a glance
Baldwin is a South Shore hamlet in the Town of Hempstead in the area between Parsonage Creek near Oceanside and Milburn Creek near Freeport. It grew quickly after Sunrise Highway opened in 1929, and by 1939 was the largest unincorporated village in New York State. Merrick Road and Sunrise Highway are its main roads, and the Baldwin station is on the LIRR Babylon Branch.
Source: en.wikipedia.org
Campaign plan
How I'd set up Google Ads for a Baldwin plumber.
Searches that mean "I need a plumber now"
Campaigns are built around the jobs you want more of, with the town name in the ad, and searches like "plumbing school" or "DIY" removed every week.
plumber baldwinemergency plumber baldwin nywater heater repair baldwindrain cleaning baldwinboiler repair baldwinbaldwin plumber near me
A page that says Baldwin
Your number at the top, tap-to-call on mobile, your reviews and the towns you cover around Baldwin. One service per page: emergencies, water heaters, drains.
Towns are close together, so targeting matters
In Nassau, the next town is often a few minutes away. A loose radius quickly spills into areas you don't serve, so I target town by town and check the calls by ZIP code every month.
What it costs
From $800 a month, flat.
Management, landing page and call tracking included. Ad spend is paid to Google directly, usually $1,500 to $3,000 a month to start on Long Island. No setup fee, no % of ad spend, month to month. Full pricing.
Questions
Baldwin questions.
Do you work with plumbers in Baldwin?+
Yes. I work with plumbers and home service businesses in Baldwin and the rest of the Town of Hempstead. Everything happens remotely: the review, the setup and the monthly report, so you can start without a meeting.
Can my ads show only in Baldwin?+
Yes. Google Ads lets me target Baldwin by ZIP code (11510) or by a radius around your shop, and exclude the towns you don't serve. I usually target by ZIP code so you don't pay for clicks from the wrong side of Nassau County.
What does it cost for a Baldwin plumber?+
My fee starts at $800 a month, flat. Ad spend is paid to Google directly; for most Long Island plumbers $1,500 to $3,000 a month is a sensible start. I'll give you a figure for Baldwin in the free review.
Do I need a new website?+
No. I build a separate landing page for your ads that mentions Baldwin and the towns you cover. Your current website stays as it is.
How many calls are you missing in Baldwin?
Send me your website. Within two business days you get a short video showing where your ads lose calls and what I would fix first. Free, no commitment.
I record every review myself.If your account doesn't need me, I'll say so in the video.