By ZIP code, not a wide circle
I start with Massapequa Park (11762) and the ZIP codes your trucks already cover nearby, then exclude the towns you don't serve. You stop paying for clicks from the wrong side of Nassau County.
117621175811701
Village in the Town of Oyster Bay, Nassau County
Freelance Google Ads expert in Massapequa Park, NY
I run Google Ads for plumbers and home service businesses in Massapequa Park and across the Town of Oyster Bay, with call tracking on every ad, so you see which searches turn into booked jobs.
FreeNo sales callYou keep the video either way
William PalandreYou talk to me, not to an account manager.
- Population
- 17,1092020 Census
- Housing units
- 5,9132020 Census
- Town
- Oyster BayNassau County
- ZIP code
- 11762at the town center
Massapequa Park at a glance
Massapequa Park is an incorporated village bordered by South Oyster Bay to the south. It was marketed as a new development in 1928, and the area between Sunrise Highway and Merrick Road still has mostly Irish street names. Several dozen Sears kit houses were built in two areas of the village. It has its own LIRR station on the Babylon Branch.
Source: en.wikipedia.org
Campaign plan
How I'd set up Google Ads for a Massapequa Park plumber.
Searches that mean "I need a plumber now"
Campaigns are built around the jobs you want more of, with the town name in the ad, and searches like "plumbing school" or "DIY" removed every week.
plumber massapequa parkemergency plumber massapequa park nywater heater repair massapequa parkdrain cleaning massapequa parkboiler repair massapequa parkmassapequa park plumber near me
A page that says Massapequa Park
Your number at the top, tap-to-call on mobile, your reviews and the towns you cover around Massapequa Park. One service per page: emergencies, water heaters, drains.
Towns are close together, so targeting matters
In Nassau, the next town is often a few minutes away. A loose radius quickly spills into areas you don't serve, so I target town by town and check the calls by ZIP code every month.
What it costs
From $800 a month, flat.
Management, landing page and call tracking included. Ad spend is paid to Google directly, usually $1,500 to $3,000 a month to start on Long Island. No setup fee, no % of ad spend, month to month. Full pricing.
Questions
Massapequa Park questions.
Do you work with plumbers in Massapequa Park?+
Yes. I work with plumbers and home service businesses in Massapequa Park and the rest of the Town of Oyster Bay. Everything happens remotely: the review, the setup and the monthly report, so you can start without a meeting.
Can my ads show only in Massapequa Park?+
Yes. Google Ads lets me target Massapequa Park by ZIP code (11762) or by a radius around your shop, and exclude the towns you don't serve. I usually target by ZIP code so you don't pay for clicks from the wrong side of Nassau County.
What does it cost for a Massapequa Park plumber?+
My fee starts at $800 a month, flat. Ad spend is paid to Google directly; for most Long Island plumbers $1,500 to $3,000 a month is a sensible start. I'll give you a figure for Massapequa Park in the free review.
Do I need a new website?+
No. I build a separate landing page for your ads that mentions Massapequa Park and the towns you cover. Your current website stays as it is.
How many calls are you missing in Massapequa Park?
Send me your website. Within two business days you get a short video showing where your ads lose calls and what I would fix first. Free, no commitment.
I record every review myself.If your account doesn't need me, I'll say so in the video.