By ZIP code, not a wide circle
I start with North Bay Shore (11706) and the ZIP codes your trucks already cover nearby, then exclude the towns you don't serve. You stop paying for clicks from the wrong side of Suffolk County.
117061171711751
Hamlet in the Town of Islip, Suffolk County
Freelance Google Ads expert in North Bay Shore, NY
I run Google Ads for plumbers and home service businesses in North Bay Shore and across the Town of Islip, with call tracking on every ad, so you see which searches turn into booked jobs.
FreeNo sales callYou keep the video either way
William PalandreYou talk to me, not to an account manager.
- Population
- 19,6192020 Census
- Housing units
- 4,7422020 Census
- Town
- IslipSuffolk County
- ZIP code
- 11706at the town center
North Bay Shore at a glance
North Bay Shore was farmland before suburbanization and includes the Pine Aire area. The Sagtikos State Parkway and Southern State Parkway form its western and southern edges and the LIRR Ronkonkoma Branch most of its northern edge; water comes from the Suffolk County Water Authority, power from PSEG Long Island and natural gas from National Grid.
Source: en.wikipedia.org
Campaign plan
How I'd set up Google Ads for a North Bay Shore plumber.
Searches that mean "I need a plumber now"
Campaigns are built around the jobs you want more of, with the town name in the ad, and searches like "plumbing school" or "DIY" removed every week.
plumber north bay shoreemergency plumber north bay shore nywater heater repair north bay shoredrain cleaning north bay shoreboiler repair north bay shorenorth bay shore plumber near mecesspool service north bay shore
A page that says North Bay Shore
Your number at the top, tap-to-call on mobile, your reviews and the towns you cover around North Bay Shore. One service per page: emergencies, water heaters, drains.
Cesspools and septic are a real search here
Suffolk County counts more than 360,000 individual cesspools and septic systems (Suffolk County, 2016). If you do that work, it gets its own campaign and its own page, separate from emergency plumbing.
What it costs
From $800 a month, flat.
Management, landing page and call tracking included. Ad spend is paid to Google directly, usually $1,500 to $3,000 a month to start on Long Island. No setup fee, no % of ad spend, month to month. Full pricing.
Questions
North Bay Shore questions.
Do you work with plumbers in North Bay Shore?+
Yes. I work with plumbers and home service businesses in North Bay Shore and the rest of the Town of Islip. Everything happens remotely: the review, the setup and the monthly report, so you can start without a meeting.
Can my ads show only in North Bay Shore?+
Yes. Google Ads lets me target North Bay Shore by ZIP code (11706) or by a radius around your shop, and exclude the towns you don't serve. I usually target by ZIP code so you don't pay for clicks from the wrong side of Suffolk County.
What does it cost for a North Bay Shore plumber?+
My fee starts at $800 a month, flat. Ad spend is paid to Google directly; for most Long Island plumbers $1,500 to $3,000 a month is a sensible start. I'll give you a figure for North Bay Shore in the free review.
Do I need a new website?+
No. I build a separate landing page for your ads that mentions North Bay Shore and the towns you cover. Your current website stays as it is.
How many calls are you missing in North Bay Shore?
Send me your website. Within two business days you get a short video showing where your ads lose calls and what I would fix first. Free, no commitment.
I record every review myself.If your account doesn't need me, I'll say so in the video.